URLs, encoding, and campaign links
Parse URLs, encode values, decode text-safe formats, and build tagged campaign links.
Category
SEO tools
Build campaign URLs, preview search snippets, and prepare pages for discovery.
SEO category paths
Use this category hub to move between the full catalog, sibling categories, priority tools, and supporting guides.
Text toolsCount, rewrite, and transform text directly in your browser.Developer toolsSmall formatting and data utilities for everyday development work.Encoding toolsEncode, decode, and convert common data formats without uploading files.All toolsThe complete utility catalog.Workflow guidesShort explanations that connect tools to real tasks.SearchFind a utility by format, task, or workflow.HTML sitemapA full crawlable index of public pages.Word CounterChecking article, essay, and description length before publishing.Character CounterChecking short bios, titles, descriptions, and form-field copy.Case ConverterChanging headings, labels, file names, and short text snippets.Whitespace CleanerCleaning text copied from PDFs, emails, documents, and spreadsheets.JSON FormatterPretty-printing JSON responses, config snippets, and copied payloads.JSON Schema Generator From JSONGenerating a first-pass JSON Schema from an example JSON object or array.YAML FormatterCleaning pasted YAML config before adding it to docs or source control.Unix Timestamp ConverterConverting Unix epoch values from logs, APIs, databases, and support tickets.URL Encoder / DecoderEncoding URL components, query values, and reserved characters.UUID GeneratorCreating quick test IDs for fixtures, mock data, and examples.XML Formatter and ValidatorPretty-printing XML snippets, feeds, config files, and API samples.Text Diff CheckerComparing two versions of copied text.
Related workflows
SEO page prep
Draft search snippets, check title and description length, and tag campaign URLs.
Start here
| Tool | Use it when | Pairs well with |
|---|---|---|
| UTM Builder | Creating tagged campaign URLs before sharing links in email, social, ads, or partner placements. | SERP Preview |
| SERP Snippet Preview | Drafting title tags and meta descriptions before publishing a page. | Robots.txt, UTM |
| Robots.txt Generator and Tester | Creating a small robots.txt file before launching or changing a website. | SERP Preview, UTM |
All SEO tools
UTM Builder
Build campaign URLs with UTM source, medium, campaign, term, and content parameters.
SEOUTMMarketing
SERP Snippet Preview
Preview a search result snippet from a title, URL, and meta description.
SEOSEOMetadata
Robots.txt Generator and Tester
Generate robots.txt rules, check core syntax, and test crawler access against URL paths in your browser.
SEOSEORobots.txt
How these SEO tools fit together
| Tool | Best for | Next step |
|---|---|---|
| UTM Builder | Creating tagged campaign URLs before sharing links in email, social, ads, or partner placements. | SERP Preview |
| SERP Snippet Preview | Drafting title tags and meta descriptions before publishing a page. | Robots.txt |
| Robots.txt Generator and Tester | Creating a small robots.txt file before launching or changing a website. | SERP Preview |
SEO guides
UTM Source, Medium, and Campaign Examples
Learn practical UTM source, medium, and campaign examples for tagged URLs, then build a consistent campaign link.
Title Tag and Meta Description Length Guide
Check title tag and meta description length, preview a search snippet, and understand why search results can differ.
URL Parts and Query Parameters Explained
Break down protocol, host, path, query parameters, fragments, encoding, and UTM values before debugging or sharing a URL.
Robots.txt Allow and Disallow Rules Explained
Learn how robots.txt user-agent groups, Allow and Disallow paths, and most-specific matching work before testing crawler access.
Robots.txt vs Noindex: Crawling and Indexing
Compare robots.txt crawl controls with noindex directives so you can choose the right method for crawling, indexing, and private content.